Full Job Description
Job Overview
Are you ready to take on the exciting role of a Digital Content Strategist at one of the top revenue companies in the tech industry? We are seeking a creative and forward-thinking individual to join our dynamic team located in vibrant Mattapan, Massachusetts. With a commitment to innovation and excellence, we are excited to expand our digital presence and deliver quality content that resonates with our audience.
About Us
At InnovateTech, a subsidiary of a leading global tech provider, we pride ourselves on being at the forefront of digital transformation. Recognized as a pioneer in the technology and e-commerce sectors, we serve millions of customers across the globe, from casual users to industry giants. Our headquarters in Mattapan boasts a collaborative culture and an environment that fosters growth and creativity.
What We Value
- Innovation: Always pushing boundaries to create groundbreaking solutions.
- Collaboration: Working together as a team to achieve shared goals.
- Diversity: Embracing varied perspectives that enhance our strategy.
- Integrity: Commitment to transparency and accountability in all our actions.
The Role
As a Digital Content Strategist at InnovateTech, you will play a critical role in shaping the narrative of our brand across multiple platforms. You will develop innovative content strategies that align with our business goals while enhancing user engagement and driving conversion rates. This position is ideal for a passionate content creator who thrives in a fast-paced environment and possesses a unique blend of analytical and creative skills.
Key Responsibilities
- Design and implement comprehensive digital content strategies to improve our online presence and engagement across various platforms.
- Conduct thorough market research to identify trends, audience preferences, and competitor strategies to refine content direction.
- Create high-quality, engaging content that reflects our brand's voice and speaks directly to our target audience.
- Collaborate with cross-functional teams, including marketing, sales, and product development, to ensure alignment of content with broader business objectives.
- Utilize SEO best practices to enhance organic search visibility and improve content performance in search engine rankings.
- Analyze metrics and performance data, providing actionable insights and recommendations for content optimization.
- Manage content calendars, ensuring timely delivery of content across multiple channels.
- Work closely with designers, videographers, and social media teams to produce diverse media types including articles, video scripts, and infographics.
- Monitor industry trends, tools, and technologies to continuously innovate our content approach.
Qualifications
To excel in this role, the ideal candidate will possess the following qualifications:
- Bachelor's degree in Marketing, Communications, English, or a related field.
- 3+ years of proven experience in digital content strategy, content creation, or a similar role.
- Expertise in SEO, digital marketing analytics, and content management systems (CMS).
- Strong portfolio showcasing a diverse range of content types and successful campaigns.
- Exceptional writing, editing, and storytelling skills with a keen eye for detail.
- Ability to analyze data, identify insights, and translate them into actionable strategies.
- Strong project management skills with the ability to manage multiple projects simultaneously.
- Excellent interpersonal and communication skills fostering team collaboration.
What We Offer
Joining InnovateTech as a Digital Content Strategist means becoming part of a company that genuinely cares about its employees and their growth. Here’s what you can expect:
- Competitive salary and performance-based incentives.
- Comprehensive health benefits, including medical, dental, and vision coverage.
- Flexible work hours and a hybrid work model to maintain work-life balance.
- Generous PTO policy, including vacation days, sick leave, and paid holidays.
- Opportunities for professional development, including training programs and conferences.
- A vibrant office culture located in the scenic area of Mattapan with ongoing company events and team-building activities.
- Access to cutting-edge tools and technologies to enhance your work.
How to Apply
If you are a passionate digital content creator looking for an exciting opportunity in a creative environment, we want to hear from you! Please submit your resume, a cover letter detailing your experience and interest in the role, and a portfolio of your work showcasing your content strategy skills. If you believe in the power of engaging content and have the vision to make it happen, InnovateTech is the perfect place for you.
Our Commitment to Diversity
InnovateTech is an equal opportunity employer and is committed to fostering a diverse, inclusive workplace that values the unique perspectives and talents of every employee. We encourage applications from all qualified candidates regardless of race, gender, age, sexual orientation, disability, or background.
Come be a part of something bigger. Join InnovateTech, where your ideas can change the digital world!